Together with the European leader in payment methods, the luxury brand introduces the world’s first fully digital and Android-based vending machine.
All customers can now purchase Tiffany new fragrance through the machine located in the brand’s new boutique at Covent Garden London, using quick and easy Chip and Pin transaction.
Tiffany & Co., founded in 1837 in New York, is the world’s leading jewelry. Its new concept store opened in July with the proposal to offer innovative experiences with fun and creative interactions.
In addition to the new exclusive machine with the fragrance, the boutique also has Tiffany Blue wooden boxes, displaying extravagant accessories, as well as #MakeItTiffany customization bar.
The Global Director at Worldline, Vincent Roland, adds: “we are thrilled to partner with such an established luxury brand and strive to the full with the experience of its customers. Our VALINA at Tiffany & Co London is the first Android-based full-touch self-service vending machine in the UK. In the future, we intend to extend this concept to other high-value retail environments, with Worldline being the leader in self-service payment terminals”.
Source: Worldline | Tiffany & Co. – images: release (December, 2018)